May 2009
“Marketers need to really embrace the fact that it’s peers and their data,...”
– Micro Persuasion: The Next Twitter or Facebook is the Open Web
Sales 101
The best salespeople are problem solvers who are able to sell the benefits of their offerings tailored to one or more of the six basic fundamentals that all of us as humans want:
Desire for gain
Fear of loss
Security and protection
Comfort and convenience
Pride of ownership
Satisfaction of some emotion like love or hate or ego
Great sales people understand which of these six motivators are...
April 2009
Tweet’ers Vote: The Design Cubicle’s Favorite... →
A few days ago I hosted a giveaway sponsored by Subernova, which in terms to enter you had to select and tweet your favorite Design Cubicle article to date – and here are the results:
The…
Watch“Twitter is a Giant Ponzi Scheme” according to Joseph Jaffe.
Twitter sucks.
Pick anything--the calculus of change →
Remember WordPerfect? This word processor dominated the world until Word wiped them out. How did that happen?
WordPerfect was the default word processor in every law firm, big company and…
Re-designing #followfriday →
I first called Twitter a “conversation ecosystem” back in 2007 (BusinessWeek) during my initial months of using the service. That’s because it is. It’s living breathing complex system with…
1 tag
Ridiculous iPhone Apps they'd never mention in the...
Ridiculous iPhone Apps they’d never mention in the commercials thread”
Let’s say you want to shake a baby. Well, there’s an app for that. - Haggis (Sean Loyless)
Let’s say you want to talk like Mr. T. Well, there’s an app for that. - Haggis (Sean Loyless)
Let’s say you have the humor of a 12 year old boy and like fart noises. Well, there’s an app for...
Why people don’t give you testimonials. →
One of the things my clients want help with the most is getting really great testimonials for the cool stuff they do. Or, really, at this point, getting any testimonials.
And they’re absolutely…
A Monsters, Inc. Move at Domino's →
It made the company react, and customers weary. This would not happen as much if companies continuously put their customers first, if they were known entities intimate with the people they…
Tea Parties? Really?
robot-heart-politics:
The Boston tea party was about taxation without representation.
Were you able to vote in the last election? If so, you were not denied representation.
Were you able to vote for: 1 president, 2 state senators, 1 state representative…just like every other American? If so, you were not denied representation.
So far, you haven’t experienced anything without representation....
fred-wilson:
Spolied - Conor Oberst and The...
1 tag
42 Questions Every Freelancer Should Ask Their... →