On the other hand, Systems of Engagement are clearly “pre-chasm.” The “business,” not IT is driving them. ROI is not a driving force and is not even addressing the right question. For Systems of Engagement, the core questions are revenue focused rather than expense focused. How do I enable my knowledge workers to design and redesign processes quickly? How do I engage customers in meaningful dialogue? How do I implement social solutions…1) quickly; 2) responsibly; and 3) in the context of a meaningful business purpose? This is the world of Social Business Systems.
Systems of Record and Systems of Engagement — Initial Task Force Findings Released - Digital Landfill

Source: aiim.typepad.com

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  1. markbean posted this

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